WHAT IS XR?

XR is a new means of connecting people, goods, and experiences

XR is the term used to call technologies that build virtual reality, such as AR/VR/MR. Virtual reality technology has been adopted in a variety of places, and is now not only limited to the entertainment realm, but is also a powerful tool for improving work efficiency and productivity in business. It frees people from the restrictions of place and time, and allows them to do anything, anywhere, anytime, with anyone. At Daft Craft, we offer products that maximize the potential of the XR.

XR is a new means of connecting people, goods, and experiences

XR is the term used to call technologies that build virtual reality, such as AR/VR/MR. Virtual reality technology has been adopted in a variety of places, and is now not only limited to the entertainment realm, but is also a powerful tool for improving work efficiency and productivity in business. It frees people from the restrictions of place and time, and allows them to do anything, anywhere, anytime, with anyone. At Daft Craft, we offer products that maximize the potential of the XR.

AR

Enrich the expression of the real world

AR is Augmented Reality. It can be used in a variety of ways, such as to enjoy self-expression by taking photos with AR filters, or to provide more information by overlaying AR on physical objects. Since anyone with a smartphone can easily enjoy it, it is the most familiar XR technology to us now.

VR

Discover new YOU

VR is Virtual Reality. It allows you to block out the real world and completely immerse yourself in the virtual world. Try flying in the sky, becoming a ramen chef, or being caught in a huge flood, and you will find yourself in situations that you cannot easily experience in reality. By doing so, you may discover new perspectives and values that you have never known before. You can also get together with other people in a virtual space and make new friends. In recent years, equipment has become more readily available, and this is the XR technology that is growing in number of users the most.

MR

Assist people in workplaces

MR is Mixed Reality. It is an experience that combines real space and virtual space. MR is especially used in many business situations. For example, in the field of construction work, MR devices can be used to grasp the space and virtually display the work position to assist in shortening the measurement work in reality. Currently, most MR devices are sold at high prices for business use, but they are also high performance and high precision.

X stands for “unknown” X.

XR is the general name for technologies that build virtual reality, such as AR/VR/MR. However, the number of technologies that are part of “XR” is still increasing. For example, Substitutional Reality, which is a virtual substitute for what we see in reality, and Diminished Reality, which makes what we see in reality virtually invisible, are being developed in various places, and have the potential to become important technologies in the future. The “X” in XR stands for the unknown X. XR has been and will continue to evolve.

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